Fashion Film 2010: New and Emerging Designers | FashionStake Blog

2010s Best: The Fashion Films (Probably) Didnt See

In true 2.0 style, short online films have rapidly become a staple in the creative and marketing arsenal of designers and brands across the fashion industry. If you were paying even just a little attention this year, you would have seen big hits from well-known labels like Chanel and Proenza Schouler. However, it’s the new and emerging designers that really have the opportunity to distinguish themselves with a medium as dynamic as film. Some films do little more than present a video version of a typical magazine ad set to music. On the other hand, some are so abstract that they leave us scratching our heads as to the fashion relevance. Below are a crop of films that manage to strike a good balance between art and commerce – making artistic and/or cultural statements while still still showing some good fashion eyecandy. Note: Slow motion, dark music, and general melancholy not required.

Read more: http://blog.fashionstake.com/2010/12/27/2010s-best-the-fashion-films-you-didnt-see/

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